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October 25, 2005
Developer impressions from The Smartphone Show

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Sony Ericsson was the only mobile phone manufacturer to both announce and demonstrate a new smartphone at The Smartphone Show in London, October 11-12, 2005.

And the new P990 created a lot of excitement.

Developers were very keen to learn more about this Symbian OS v9.1 and UIQ 3 platform based smartphone and the fact that they could actually play with the P990 smartphone prior to market launch was a huge bonus.

The Sony Ericsson team were on hand to demonstrate the new features of the the P990 including UMTS, WiFi, 2 Megapixel camera and large QVGA touch screen, as well as explain the go-to-market opportunities.

Tech Support Live! feedback

As the UIQ 3 software platform and Symbian OS v9.1 are new, Sony Ericsson anticipated that it would take some time for applications to be created for the P990 which is why the new smartphone was announced well in advance of market availability (Q1 2006). And this generated lots of questions at the Tech Support Live! section of the Sony Ericsson booth.

 

  Interest in the new P990 smartphone.

Developers wanted to know the major differences between UIQ 2.1 and the new UIQ 3.0. In addition to UIQ 3.0 not being backwards compatible with UIQ 2.1, the other main differences are:

  • User Interface 
    UIQ 3.0 supports different UI styles including flip-closed soft-key and touch screen styles. The layout of controls is managed in a new way. Menu choices are now handled dynamically and the UIQ 3 platform now decides how to present menu choices (in UIQ 2.1 all applications had to handle this without extensive support from the platform).
  • Platform security
    More information from Symbian:
    Symbian Recommended Practices>>
    Symbian Developer Certificate Request Process>>

Curiosity over P990 functionality and features kept Magnus Soderman, Software Engineer from Sony Ericsson Developer World, busy with lots of interested developers who also wanted to discuss the P910 smartphone.

Magnus Soderman, Software Engineer from Sony Ericsson Developer World, discussing the P990.

UIQ Technology also announced their new UIQ Developer Program at the show, so questions were answered around this – read more about how the UIQ Developer Program and Sony Ericsson Developer World complement each other>>

Device playground
The smartphone evolution from the P800 based on Symbian OS v7.0 and UIQ 2.0 through to the P910 based on UIQ 2.1 was also on show at the Sony Ericsson booth, where visitors could test a selection of applications from partners in the popular Device Playground.

Download speaker presentations
Senior Sony Ericsson managers spoke about how smartphones really do mean smart business for developers, enterprise partners, operators and end-users. Here are their presentations:
  
Developer track 

  • Ulf Wretling: Director, Head of Content Development at Sony Ericsson
  • Topic: Smartphone Evolution - Progression for developers and content
  •  Download presentation>>
     

Enterprise track

  • Vu Nguyen: VP, Head of Enterprise Business at Sony Ericsson
  • Topic: Smartphones that work for business
  •  Download presentation>>

More information:

 

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